CLIENT: TIQIQ/TICKETIQ
ABOUT: TicketIQ is an event ticket search engine that provides tickets from ticket sellers in the market such as Ticketmaster, Eventbrite, NFL Ticket Exchange and Telecharge.
OBJECTIVE: Redesign TICKETIQ’s UX/UI Design for web and app platforms. Provide users with an easy to use interface for filtering tickets that doesn’t hide functionality, but also doesn’t overwhelm the interface. Restructure the site information architecture. Redesign filter on the single events page. Increase clicks on the venue map.
User Research
Ticket Purchase Frequency
26% of users bought 7-10+ times per year
20% 3-5 times per year
92% of users care about the price
Platforms Where Users Have Purchased Tickets
78% Ticketmaster
78% Stub Hub
30% TiqIQ
19% Seat Geek
Age Range of Users
18-44 years old
When Choosing a Website to Buy Tickets Users Cared About
25% Better prices than competitors
12% Trustworthy
12% No ridiculous Fees